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TDC Signal Documentation

TDC Signal tracks how AI engines mention your brand when buyers ask for advice. It shows why you win or lose each answer and drafts the content that helps you win more.

What TDC Signal Does#

Buyers now ask AI assistants which product to buy, which agency to hire or which tool to use. TDC Signal asks the same questions for you, on a schedule, and records every answer. It covers six AI engines:

  • ChatGPT
  • Perplexity
  • Microsoft Copilot
  • Gemini
  • Google AI Mode
  • Google AI Overviews

See, Understand, Fix#

TDC Signal works as a loop with three stages:

  1. See: checks collect answers to your questions. Overview, Answers and Competitors show how often each engine names you, in what position and in what tone.
  2. Understand: Opportunities shows the questions you lose, the searches the engines ran and the pages they cited instead. Page Audit scores your pages for AI readiness.
  3. Fix: Fixes drafts new pages, FAQ sections, structured data and more. You review and publish each draft yourself. Impact then shows your visibility before and after the change.

Key Terms#

TermMeaning
WorkspaceOne tracked website with its team, plan and data. Agencies create one workspace per client.
QuestionA buyer question you track, such as "best CRM for small agencies". TDC Signal asks it on every engine and location you track.
CheckOne round of asking every active question on every engine and location.
AnswerThe reply from one engine, to one question, in one location, on one check.
MentionAn answer that names a tracked brand, by its name or one of its name variations.
VisibilityThe share of answers that mention a brand.
Share of voiceA brand's share of all mentions across your tracked brands.
PositionThe order in which an answer names a brand. #1 is the first brand named.
SentimentWhether an answer describes a brand as positive, neutral or negative. The score runs from -100 to +100.
CitationA source link an answer shows, such as a review site or your own page.
Fan-out searchA web search an engine runs behind the scenes to write its answer.

See Metrics Explained for the exact definitions.

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Need Help?#

Read FAQ and Troubleshooting for common problems. To talk to our team, use the contact page.